Causal Value Attribution of Marketing Labels in LLM-Generated Ads: A Deconfounder Approach

arXiv:2610.23025 · cs.AI, cs.CY · Submitted 2026-10-16 · Read on arXiv

cs.AI, cs.CY

Submitted: 2026-10-16

Updated: 2026-10-16

Comments: 74 pages, under review in Journal of Marketing Research

License: http://arxiv.org/licenses/nonexclusive-distrib/1.0/

Related papers